If you run a small business and send text messages to your customers—whether for appointments, updates, or promotions—you’ve probably heard of 10DLC (10-Digit Long Code). It’s a standard business texting number. To use 10DLC, you now need to go through something called The Campaign Registry, or TCR. It was introduced to stop spam. But in … Read more
When a business sends a text message to a customer, there’s more happening behind the scenes than most people realize. With all the new rules and fees around 10DLC (10-Digit Long Code), it helps to understand who does what—especially when your money is on the line. Two of the most important players are TCR (The … Read more
SMS Campaign Registry – Consumer Protection or Money Grab? SMS remains one of the most effective tools for marketing. However, with the spreading of mobile phones, users receive loads of SMS spam. The mobile U.S. operators’ recent attempt at SMS regulation tries to change this. The name to it is “the (SMS) Campaign Registry“. Since … Read more
Short message services (SMS), or business text messaging, is one of the best ways to communicate with customers and employees that provides personal, instantaneous access. Your customers are using mobile devices for business and personal communication in an increasingly virtual work environment, one where purchasing decisions are heavily influenced by SMS communication. Likewise, simple text … Read more
Wars are won through effective communication and managing logistics. Political campaigns are no different. Effective campaign managers, like generals, must have an ability to rally staff to execute on an established plan with a central goal in mind. While political campaign battles are waged with words, the technology used should be just as cutting edge … Read more
Call routing for your business is critical to retaining happy customers and doing it the right way increases your satisfaction ratings. What could possibly be worse than getting stuck in Answering Machine Hell when you’re trying to call a business to secure a service or purchase a product? Well, the truth is, a fast busy … Read more
There is one area of popular communication desktop telephony devices have not adopted whose future is uncertain, and that’s the potential for SMS text messaging on a desktop phone.
Is this something we’re going to see or use in the future?
Here’s an even better question- is this something we would even want to see in the future?